I bought my Maybelline in the five and dime stores, Woolworth's and Kresge's.
You can read about the Maybelline story here.
Maybelline came in a small plastic box with a tray of powdered black tint and a separate brush.
All that was needed before promising "long luxurious lashes" was a bit of water to moisten the cake of mascara before loading up the brush.
(as unhygienic as it was many of us used spit)
If you are in your 50's or older you may remember this wee red box that promised a bit of glamour for a only few cents. These days mascara prices have soared and are made by every major cosmetic company.
The brushes and formulas have really changed...I have tried many!
How does one choose the best one without trying all of them?
I have been a fan of Aveda and Lancome Definicils until I was recently lured away to try the popular Benefit brand "they're Real!" I have given this mascara a real "girl scout" try and I am sorry to report that I am really disappointed.
I don't like the plastic applicator which "mascara-ades" as a brush.
While generally I am a very polite Canadian, I must speak honestly as I blogged about this awhile back and I remember that a reader asked me to give her some feedback.
"I cannot abide this goopy mess..."
"Benefit" if you are reading this, the opinion is purely mine, and in no way do I want to attract any litigation...
I am sure that the hundreds of fans and their rave reviews on Sephora cannot be wrong.
It is just not for me, a "natural look" is what I aspire to for my lashes.
Finding myself at the local pharmacy waiting for my thyroid prescription to be filled I had a few minutes to browse so I set my designs on procuring a less expensive mascara that might deliver on the promise of darker lashes that were separated without gloppy goopy results.
I bought two tubes that were under $10 each.
Maybelline Great Lash and Almay Intense I-Colour for hazel eyes in Midnight.
I have disposed of the Benefit mascara which is on the bottom of the image.
I have tried the Almay mascara and I love the brush
which does not load too much product when it comes out of the tube.
My personal opinions will be posted after I have had some time to evaluate these two mascaras.
The rain eased up a bit this afternoon
but not enough for me to walk my regular 5K route.
We have a bit of a pond forming in our north side yard,
our gardener remarked was a bit deeper than he expected when he was out there weeding today!
An unexpected visit from my BFF meant we could sit, share tea, a piece of chocolate, and a chat.
Thanks S!
Gosh darn it, I found another engaging book...I really do love reading!
Kathleen Tessaro wrote this early on in her career before she wrote her most recent and delightful novel
The Perfume Collector.
I read Elegance a few years ago and this book, Innocence, actually fell off the shelf into my hands!
What are you reading and are you loyal to any particular brand of mascara?